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Lead capture tool

Capture more leads from the traffic you already pay for

Interactive capture forms and quizzes that turn a visitor into a lead. Native Meta Pixel and GA4, direct CRM integration, and your first draft built in minutes with AI. Start free, no credit card.

This is how a form built with Yay! Forms looks like.

See an example
  • Ready in minutes built with AI
  • Meta Pixel + GA4 native on Plus
  • Direct to CRM HubSpot, Pipedrive, GoHighLevel
  • Partial responses capture who didn't finish
  • Alerts your team on Slack and email
  • No credit card 7-day free trial
From click to CRM

Built to turn clicks into leads

Capture the leads your paid traffic brings in and move every one of them into your CRM without losing anyone along the way.

Paid traffic

Pixel ready. CPL under control.

Meta Pixel, GA4 and GTM come ready on the Plus plan, no manual snippet. You see where every lead came from and what it cost.

Server-side events to Meta

Conversion events go straight from our server to Meta, so they arrive even when the browser pixel is blocked. Start, completion and per-question drop-off, without you writing a line of code.

UTMs survive the redirect

The backend carries your UTMs through, so a lead's source never gets lost between form pages.

Per-question drop-off

See which question loses people and adjust it based on the numbers.

Light page, fast load

A form that opens fast won't inflate your CPC or drag down campaign conversion.

Format

Conversational or classic, your call

Build in the format that converts best for your audience. Conversational, one question at a time, or classic, with several fields in the same step using groups. Either way, on your brand and running smoothly on mobile. And you don't start from a blank page. Describe what you need in a prompt and AI builds the fields and the logic in minutes.

Capture the lead before the “submit”

Even if someone never reaches the end, what they already filled in stays saved, including their email. That partial data can flow into your recovery sequence, your Meta retargeting, or the sales team's WhatsApp.

Partial responses

Captures the people who started and didn't finish. The partial data can move into your flow without a final submit, and it doesn't count against your quota.

Where they give up

See the exact question that pushes respondents away and improve the conversion of your funnel.

Why a dedicated tool

What a generic form won't give you

The difference between just collecting answers and capturing leads that become customers.

Native tracking

With native pixel and UTMs, you know which ad brought each lead. A generic form gives you no attribution.

Leads already qualified

With qualification logic, sales gets leads already sorted by profile, instead of a mixed list to filter by hand.

The face of your brand

Theme, colors and fonts in your identity. The visitor you paid to bring in meets an experience that matches.

Qualification

Qualify as you capture

Score and branch based on the answers. The hot lead goes straight to your team's calendar; the cold one enters nurturing. Sales talks only to the people who are ready, and every lead arrives with the context that matters.

Integrations

From the form straight into your sales flow

Direct integration with your CRM, no Zapier in the middle.

Native CRM

HubSpot, Pipedrive and GoHighLevel connect directly. The lead enters your pipeline the second they submit.

Your team notified instantly

The moment a lead comes in, a notification fires on Slack, email or WhatsApp (Plus plan), so nobody goes cold in the queue.

Booking inside the form

The Calendly field lets a qualified lead book the meeting without leaving the form.

Webhook, Zapier and Make

For the rest of your stack, connect via webhook or one of 28 native integrations.

On your site

Capture leads on any page, no code

Pop-up, slider, side tab, full screen or inline in your content. Link, QR code or WordPress plugin. Turn any page into a capture page, without writing code.

“Wish I’d switched sooner” “More people finish the form now” “Looks like part of our site” “Saved us hours every week” “Setup took five minutes” “Our leads love it” “Defaults are spot on” “No surprise charges” “Crazy good support” “Replaced three other tools” “No designer needed” “My funnel actually converts” “Slick from start to finish” “A delight to use” “Feels premium from day one” “Just works, every time” “Doubled our response rate” “Smarter than I expected” “Looked great straight away” “Already told three friends” “Wish I’d switched sooner” “More people finish the form now” “Looks like part of our site” “Saved us hours every week” “Setup took five minutes” “Our leads love it” “Defaults are spot on” “No surprise charges” “Crazy good support” “Replaced three other tools” “No designer needed” “My funnel actually converts” “Slick from start to finish” “A delight to use” “Feels premium from day one” “Just works, every time” “Doubled our response rate” “Smarter than I expected” “Looked great straight away” “Already told three friends”

Start capturing leads today

No credit card to start. Cancel anytime.

$
19
per month billed yearly
per month

Starter

Start free trial
  • 200 form submissions/month
  • Unlimited forms
  • Unlimited questions
  • Unlimited users
  • Unlimited workspaces
  • AI-powered insights
  • Automatic keyword extraction
  • Sentiment detection
  • Emotion detection
  • Customer support
  • Drop-off rates
Add-ons
  • $9.50/month per 100 additional form submissions (optional)
$
39
per month billed yearly
per month

Plus

Start free trial
  • 2k form submissions/month
  • Unlimited forms
  • Unlimited questions
  • Unlimited users
  • Unlimited workspaces
  • AI-powered insights
  • Automatic keyword extraction
  • Sentiment detection
  • Emotion detection
  • Customer support
  • Drop-off rates
  • Remove Yay! Forms branding
  • Custom subdomain (yourcompany.yayforms.link)
  • Google Analytics integration
  • Google Tag Manager integration
  • Facebook Pixel integration
  • Email feedback to respondents with text generated by AI
  • Email notification
  • WhatsApp notification
  • Slack notification
Add-ons
  • $19.50/month per 1k additional form submissions (optional)
$
79
per month billed yearly
per month

Professional

Start free trial
  • 20k form submissions/month
  • Unlimited forms
  • Unlimited questions
  • Unlimited users
  • Unlimited workspaces
  • AI-powered insights
  • Automatic keyword extraction
  • Sentiment detection
  • Emotion detection
  • Customer support
  • Drop-off rates
  • Remove Yay! Forms branding
  • Custom subdomain (yourcompany.yayforms.link)
  • Google Analytics integration
  • Google Tag Manager integration
  • Facebook Pixel integration
  • Email feedback to respondents with text generated by AI
  • Email notification
  • WhatsApp notification
  • Slack notification
Add-ons
  • $39.50/month per 10k additional form submissions (optional)
  • Custom domain (yourcompany.com): $25/month (optional)
$
9
per month billed yearly
per month

Starter

Start free trial
INCLUDEs
  • 200 form submissions/month
  • Unlimited forms
  • Unlimited questions
  • Unlimited users
  • Unlimited workspaces
  • AI-powered insights
  • Automatic keyword extraction
  • Sentiment detection
  • Emotion detection
  • Customer support
  • Drop-off rates
Add-ons
  • $9.50/month per 100 additional form submissions (optional)
$
29
per month billed yearly
per month

Plus

Start free trial
INCLUDEs
  • 2k form submissions/month
  • Unlimited forms
  • Unlimited questions
  • Unlimited users
  • Unlimited workspaces
  • AI-powered insights
  • Automatic keyword extraction
  • Sentiment detection
  • Emotion detection
  • Customer support
  • Drop-off rates
  • Remove Yay! Forms branding
  • Custom subdomain (yourcompany.yayforms.link)
  • Google Analytics integration
  • Google Tag Manager integration
  • Facebook Pixel integration
  • Email feedback to respondents with text generated by AI
  • Email notification
  • WhatsApp notification
  • Slack notification
Add-ons
  • $19.50/month per 1k additional form submissions (optional)
$
59
per month billed yearly
per month

Professional

Start free trial
INCLUDEs
  • 20k form submissions/month
  • Unlimited forms
  • Unlimited questions
  • Unlimited users
  • Unlimited workspaces
  • AI-powered insights
  • Automatic keyword extraction
  • Sentiment detection
  • Emotion detection
  • Customer support
  • Drop-off rates
  • Remove Yay! Forms branding
  • Custom subdomain (yourcompany.yayforms.link)
  • Google Analytics integration
  • Google Tag Manager integration
  • Facebook Pixel integration
  • Email feedback to respondents with text generated by AI
  • Email notification
  • WhatsApp notification
  • Slack notification
Add-ons
  • $39.50/month per 10k additional form submissions (optional)
  • Custom domain (yourcompany.com): $25/month (optional)
Frequently asked questions

Everything about capturing leads with Yay! Forms

Yes. On top of the browser events, Yay! Forms sends conversion events server-side straight to Meta, so they land even when the browser pixel is blocked. Start, completion and per-question drop-off reach your ad account, and UTMs are carried through the backend, surviving the redirect between form pages. Available on the Plus plan.
Yes. In the editor you set the condition that triggers each conversion event. That way only the leads who meet your qualification criteria count as a conversion for Meta and GA4, and your campaign optimizes for the ones that matter.
Minutes. You describe the form in a prompt and AI builds the fields, the order and the logic. After that you just fine-tune it in the visual editor, no coding needed.
Yes. You can embed it as a pop-up, slider, side tab, full screen or inline on the page, plus link and QR code. There is a WordPress plugin and the option to publish it as a standalone capture page, with no code.
Yes, with native integrations: HubSpot, Pipedrive, GoHighLevel and Kommo, among others. For the rest of your stack there is webhook, Zapier and Make. 28 native integrations in total.
Yes. The notification arrives in real time on Slack, email or WhatsApp the moment a lead is captured, so your team can reach them while they are still warm (Plus plan).
Yes. The Calendly field lets a qualified lead book the meeting without leaving the form. Handy for teams that close on a call.
No. The partial response records what the person already filled in, including their email, even without a final submit. That data can move into your flow, and partial responses don't count against your quota.
No card to start. The 7-day free trial unlocks the full Plus plan, so you can test pixel tracking and CRM integration before paying a cent. After the trial you pick a plan or cancel, with a money-back guarantee in the first 7 days.

Start getting into your audience's mind.