Edit with AI
"Add a phone field with validation", "make question 3 required". AI edits the form without you opening the builder.
Build professional forms, quizzes and surveys people enjoy answering, with AI that turns your responses into insights. Unlimited users, support from real people, and plans from $9/mo.
This is how a form built with Yay! Forms looks like.
Your limit is clear from the start and what's in your plan stays included. The whole team comes in, with unlimited users, and you renew at the price you signed up for.
You see all your responses within your plan quota, and what you already collected stays accessible. The limit is clear from the start.
Invite the whole team: users are unlimited, while SurveyMonkey's Team plan requires a minimum of 3.
On SurveyMonkey, several features become paid upgrades on top of your plan. On Yay!, what's in your plan is included.
The price you sign up for is the price you renew at. Test 7 days free with a money-back guarantee, and cancel anytime.
Describe the form and AI builds the structure. You fine-tune the rest in the visual editor, no manual required. You pick the format too: conversational, one question at a time, or classic, with several fields on one screen, always on your brand and running smoothly on mobile and desktop.
Edit the form by prompt, personalize what each respondent sees, analyze answers in plain language, and send feedback by email.
"Add a phone field with validation", "make question 3 required". AI edits the form without you opening the builder.
Each respondent sees content written on the spot, just for them, based on the answers they gave. Useful in quiz funnels and on ending screens.
AI writes a personalized email for each respondent based on a prompt you set, and they get it the moment they submit.
Ask in plain language: "what did respondents complain about most?". AI reads the full set of answers and gives you the answer.
Each answer is classified by emotional tone, positive or negative. Handy for segmenting feedback or uncovering what drives your customers.
Personalize each respondent's journey and segment your audience based on what each person answers. The experience gets more relevant, and the data you collect more precise.
Fine visual control, from the theme to the domain your form runs on.
Ready-made or custom colors, fonts and styles. Every project with its own look.
Attach a short video or image to any question to add context without killing the pace.
Adjust the layout and focal point of images for mobile, tablet and desktop separately.
Publish on yourbrand.yayforms.link or survey.yourbrand.com.
Send your form responses to a spreadsheet, email, or any other tool you already use through integrations that come in the box, or also via Webhook, Zapier, and Make.
Those are some of the main integrations we offer.
Line by line, where the comparison actually gets measurable.
| Recurso | Yay! Forms | SurveyMonkey |
|---|---|---|
| Capacity & price | ||
| Users included | Unlimited | Per user, 3-seat minimum on the Team plan |
| Entry price of a paid plan | $9/mo on Starter Billed yearly, no seat minimum | $39/mo on Advantage (individual) Billed once a year ($468); the Team plan starts at 3 seats ($90/mo) |
| Access to the responses you collected | Always visible within your plan quota | Free plan limits how many responses you can view Reviews cite "8 of 25 responses" locked until you pay |
| Plan features | Included in the price | Charged separately on top of your plan Reviews cite cross-tabs for +$1,000 |
| AI & analysis | ||
| Sentiment, emotion and insights on your responses | On every plan, from Starter ($9/mo) | Sentiment and thematic analysis only on Premier ($139/mo) |
| Conversational AI over your responses (ask in plain language) | From Plus | Advanced AI concentrated in Premier |
| AI form generation from a prompt | | |
| AI form editing by prompt | | |
| Dynamic AI content per respondent | From Starter (Beta): question or ending-screen text generated from earlier answers | No equivalent |
| AI-written feedback email to the respondent | From Plus | No equivalent |
| Experience & product | ||
| You pick the format: conversational or classic | One question at a time or several per screen, your call per form | Traditional survey format Output tends to read like a classic survey |
| Kanban lead mini-CRM | On every plan: view responses on a Kanban board and move leads through the funnel | Focused on survey analysis, no lead management |
| Remove form branding (white-label) | From Plus ($29/mo) | Premier only ($139/mo individual) |
| Where SurveyMonkey wins | ||
| Buy ready respondents for your survey | You use your own audience | Paid 335M-person panel (SurveyMonkey Audience) |
| SOC 2 and HIPAA certifications | | |
Billed yearly, no seat minimum
Billed once a year ($468); the Team plan starts at 3 seats ($90/mo)
Reviews cite "8 of 25 responses" locked until you pay
Reviews cite cross-tabs for +$1,000
Sentiment and thematic analysis only on Premier ($139/mo)
From Plus
Advanced AI concentrated in Premier
From Starter (Beta): question or ending-screen text generated from earlier answers
No equivalent
From Plus
No equivalent
One question at a time or several per screen, your call per form
Output tends to read like a classic survey
On every plan: view responses on a Kanban board and move leads through the funnel
Focused on survey analysis, no lead management
You use your own audience
Paid 335M-person panel (SurveyMonkey Audience)
Comparison valid as of May 2026, based on public information from SurveyMonkey's plans. SurveyMonkey's response limits are annual; Yay! Forms' are monthly. Trademarks and names belong to their respective owners.
Real user reviews on Trustpilot, where SurveyMonkey sits at 3.0 out of 5 across more than 1,000 reviews (May 2026).
“I wanted to try 1 month and turned off the auto pay. Somehow it was turned back on and they charged me an additional month.”
“Deceptive sales at every turn. Sign up for 'free'... made it look like I could only see 8 out of 25 responses, would have to pay to see the rest.”
“We're paying for a $400 annual account. Want cross-tabs? Upgrade for $1,000. Want more than four AI answers? Another upgrade.”
Real Trustpilot reviews; each card links to its source. SurveyMonkey's Trustpilot mixes product users with paid-panel ('Rewards') participants. Trustpilot, snapshot May 2026.
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